Eric Pulier Plans His Startups Carefully

It is certainly no accident or fluke that Eric Pulier has achieved a monumental amount of success launching startup companies. Many people are perplexed as to why he has been able to achieve such greatness in a field that is fraught with so much failure. The explanation is actually very simple. Pulier is willing to put in much more time into his startup projects than the average person. This has allowed him to launch startups that are very well thought out and prepared for consumers. This is not the case for many of the other people who try to launch tech startups on a regular basis.

 

Pulier has gone into great detail about how he decides what he is going to do prior to launching each of his startups. The process is extremely meticulous. He starts out by having an extended brainstorming meeting with a few of his most trusted associates. They spend some time kicking around ideas for new tech startup companies. This is how Eric was able to come up with many of his previous startups like Akana and ServiceMesh. The best ideas for startups are then discussed to see which one is the most viable. Finally, one idea for a startup is chosen.

 

The next step is to assemble a team of people to work on the startup. Eric prefers to work with people who have already worked in the particular industry the startup will be involved in. Eric will also invest in a great web designer to be in charge of the site. A marketing expert will be hired to get the word out about the new business to build anticipation for its launch.

 

A social media expert is put in charge of creating profiles for the new startup on all the major platforms. It is essential that the consumers are able to learn more about the company on social media. The site is then tested multiple times until all of the glitches are worked out. Eric stresses the importance of launching a flawless site. He believes that customer confidence will be diminished if the startup’s site has problems.

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